Cross Sales & Tailored Services


Cross sale or up-migrate customers in order to increase revenue and customer satisfaction.


Increase sales, ensure relevance and engage customers. Drop irrelevant offers.




Cross Sales & Tailored Services

What is it

  • The right service, product and offer at the right time - tailored and relevant.

Why is it important

  • Increase sales, ensure relevance and engage customers.
  • Drop irrelevant offers.
  • Difficult to know what the right service, product or offer is at any given time.

How do SMAI solve it

  • AI models outputs probability of cross- and upselling in combination with CLV.
  • Specific actions, offers and communication are formed and prioritized based on insights from the interpretable AI model and weighted by CLV or value of a service.



Why focus on Cross Sales & Tailored Services

Increase customer portfolio. Provide the right product and service at the right time and increase customer satisfaction and revenue.




Interested in how SMAI Consulting can help your business

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